"The Treasures of Greek Tourism" the special English edition

The World Travel Market is a one-stop-shop for all tourism, hospitality, travel, and related sectors, bringing together major names from the industry worldwide. As the busiest trade show in the travel sector, it maximizes the value of the event and market development opportunities for suppliers and buyers across the tourism chain. Numerous networking events will enhance the market potential for suppliers and create fertile ground for the flourishing of business deals.

The special edition will feature articles from prominent representatives of the State, the tourism industry, institutional bodies, private sector organizations, as well as the 13 regions and municipalities of the country. They will present their policies and plans for the development of their areas as tourist destinations. Municipalities with a strong tourism character will have the opportunity to showcase their unique features, while large and small tourism units will share their strategies for attracting more tourists in a highly competitive environment, considering the new conditions shaped by the pandemic and the new market demands.

Special mention will be made of the gastronomic experiences available at these destinations, as Greece is among the "champions" in this field, according to a recent study by INSETE on the evaluation of the "Greece" brand. It is also worth noting that our country achieves very high scores in the five key criteria of tourist satisfaction in Southern Europe: hospitality and friendliness of the locals, accommodation, safety, scenic beauty, and gastronomy. This is a competitive advantage that must be leveraged and further strengthened.

NAFTEMPORIKI

European Newspaper of the Year 2024 The only media group in Greece focused on accurate and timely economic and business information. The newspaper has been published for 100 consecutive years, from Monday to Saturday, and is delivered by mail and/or electronically to a large subscriber base, while also available at newsstands. The Group additionally operates the website www.naftemporiki.gr, ranked among the top of its kind, and the only TV channel in Greece, NAFTEMPORIKI TV, with thematic economic and business content, secured in collaboration with the internationally renowned American channel CNBC. Daily inserts for the Market and Shipping, the N Society column hosting views of top political figures, reputable business executives, academics, intellectuals, and artists, Think Tank and FOCUS in Business specials, and Special Editions dedicated to key sectors of the Economy-Market, enhance the daily issue with specialized content.